Strategically Position Your Brand for a Seat at the Table
- Are you a successful CEO or President with a proven track record of building global businesses?
- Are you at a stage where your company’s strategic vision and execution are functioning at a high level, and you can see yourself contributing the same type of game-changing leadership in a Board of Directors role outside your current company?
To secure sought-after Board positions, in this 6-12 month program, your strategic board search and executive branding team helps you package and present your Board credentials and supports you through a targeted campaign management process. We’ve found that while CEOs may have a few former bosses and mentors who are advocates, most are not connected to the search consultants running the Board of Directors practices at the top search firms, and most do not have an entree to the target industries and companies where their Board credentials are the strongest potential fit. Simply stated, they are under-connected and sometimes not effectively packaged to stand out among other Board candidates.
As marketing specialists, we believe Boards need 1-2 “customer-obsessed” C-level executives to represent the “voice of the customer” in Board discussions to inspire and assist CEOs in the areas of growth and innovation.
When we act as your Board advisor and executive connections agent— advocating for your brand—you will have a plan to identify and secure the Board of Directors opportunities that are the best personal brand fit.
For whom is this program?
Our Board of Directors search clients are typically CEOs, Presidents, and other C-level executives who are outstanding achievers in a particular industry or functional area and have a reputation and set of competencies that can help other CEOs and Boards. Our client partners are currently leading high-performing businesses (category leaders) and also have the bandwidth to accept an outside Board of Directors role that typically requires 6+ annual meetings plus assistance to the CEO between Board meetings. While most Board roles include Director fees plus reimbursement of travel expenses, they also require a commitment that Board members will attend virtually all scheduled meetings (with maximum one absence annually).
Prior to starting a Board search process, their present company role is well executed and approval is obtained from the internal Board and higher levels of executive management. Some clients are pre-retiring, retiring, and/or transitioning to the next phase of their careers with a goal to serve on three to four Boards (including for-profit and non-profit organizations).
What’s Next to Get Started?
Download the brochure to review this program in detail. If you are ready to create a compelling BOD search plan using our formula for tapping into the best of your personal brand, schedule an introductory 30-minute consultation with Jeff Gundersen, CEO of Executive Connections LLC and head of EC’s Board practice.